Bring your customers back.

Ideas, guides and examples for cafés, hair salons, shops and any local business that wants regulars.

Practical guides · 3 minCustomer loyalty programme: what it is, types and examples for small businessesA loyalty programme is a clear reason for your customer to come back to you instead of the competition. Here are the types that work in a local business and how to choose yours.
Practical guides · 2 minPrepaid session passes: how to get paid upfront without losing customersA ten-session pass is cash today and a committed customer for weeks. The key is the price, the expiry and making sure keeping count takes no effort.
Practical guides · 4 minDigital loyalty card: what it is, how it works and what it costsThe classic stamp card, but inside your customer’s phone. Here’s how it works, what changes for your business and what to check before choosing one.
Practical guides · 3 minHow many stamps to put on a loyalty card (with examples by industry)Too few stamps and you give away too much. Too many and nobody reaches the end. The right number comes from two things you already know: what your customer spends and how often they come back.
Practical guides · 2 minHow to measure customer loyalty: 7 metrics for a small businessIf you don’t measure it, you don’t know whether your loyalty programme works. No complicated spreadsheets needed: seven numbers, checked once a month, are enough.
Practical guides · 2 minPoints programme or stamp card? How to chooseStamps reward coming back. Points reward what you spend. Choosing well depends on your ticket, and we explain it with numbers.
Practical guides · 2 minHow to create a loyalty card for your business, step by stepFrom idea to first stamp in an afternoon. These are the steps, in order, and the decisions worth making before you print anything.